Helping seniors today by providing an experience that taps into the past
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Welcome to Town Square
Welcome to Town Square
0101 ABOUT TOWN SQUARE
Shape your Future
Become a part of one of the most profitable industries in franchising
Town Square®, is an all-new, innovative adult day center for seniors. Resembling a classic, small town from the 1950s, Town Square is an adult enrichment center complete with 12 individual storefronts that offer interactive programming for members in an immersive, nostalgic environment. Our state-of-the-art reminiscence and engagement activities include tangible prompts from the past, which can help to improve mood and sleep quality, and has even been shown to reduce agitation among those with Alzheimer’s and other forms of dementia.
Town Square offers the opportunity to invest in an industry with a growing need and unlimited income potential. By becoming a part of the Town Square family, you can build a successful, highly-scalable, year-round business with recurring revenue. But most importantly, you have the chance to make a difference in other people’s lives and in your community. Learn how you can get started.
One Of A Kind Experience
Watch this video to see the Town Square difference in action and to learn more about how Senior Helpers and the George G. Glenner Alzheimer’s Family Centers have joined forces to revolutionize care in the adult day care industry.
Take A Tour
Our Mission
Our mission is to improve the quality of life for our members and their families by delivering a safe, engaging, affordable, and appealing experience for the adults in our care.
Our Philosophy
Town Square recognizes the dynamic nature of the human brain and acknowledges that our abilities can change at any time. Our programming is designed to provide caring, supportive, and positive opportunities to meet our members’ needs throughout the course of their day—regardless of their cognitive and functional abilities. We believe there is nothing more important than improving quality of life as we age, and it is our passion to serve each member as a unique individual.
Our Core Values
- Integrity Without Compromise
- Improve the Quality of Life for Our Attendees
- Open and Effective Communication
- Positive Attitude
- Celebrate Life
Each Town Square® replicates a 1950s town offering interactive activities in 13 individual storefronts, including:
Rosie's Diner
Starlite Theater
Dottie's Garden Shop
Recreation Center
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Chumley's Garage
Health Club
Phil's Newsstand
Learning Center
Library
Little Blue House
Glenner Park
City Hall
Pet Shop
Craft Corner
Art Studio
Spinners Music
0202 WHAT SETS US APART?
Why Town Square
Proprietary Programming
Senior Helpers Town Square’s programming uses an immersive, interactive environment and is carefully crafted using reminiscence activities to connect seniors to the past, helping to preserve cognitive function and memories linked to that part of their life.
Strategic Partners
The partnership with Senior Helpers and the George G. Glenner Alzheimer’s Family Centers, both pioneers in Alzheimer’s and dementia care, provides more than 55 years of combined experience in the senior care industry.
Ongoing Support
Becoming a member of our franchise community means having access to a wealth of knowledge whenever you need it. Our team of experts will be there with suggestions and best practices to help you from day one.
Category Innovation
Town Square® is an all-new, fresh and alternative franchise concept that provides a one-of-kind adult day care experience for all seniors- whether they are experiencing the normal effects of aging or showing signs of cognitive impairment.
Media Coverage
Suncoast View: Learn about a 1950's themed senior care facility coming to the Suncoast
Medical research has found that those with memory issues often vividly recall things from their past. Sparking those memories is one of the foundations of a new senior day center coming to the Suncoast, called Town Square.
Sarasota Herald-Tribune: A 1950s-themed senior center is coming to Sarasota
Town Square is a new type of senior center coming to Sarasota this summer. This facility uses a 1950s aesthetic to help seniors struggling with cognitive decline find joy through those easily recallable memories. It’s a concept called ‘reminiscence therapy,’ putting folks into this older atmosphere when some of the memories might still be intact for them.
The Today Show: Innovative Day Care Recreates 1950s to Trigger Memories for People with Dementia
The world can be a confusing, frightening place for people with dementia. Town Square, an innovative adult day care could help soothe their minds — and stimulate their brains — with a trip back in time.
AARP: Re-Created 1950s City Helps to Ease Dementia’s Grasp
Senior Helpers and George G. Glenner Alzheimer’s Family Centers have come together to provide a unique, comforting service for those living with memory loss.
The California Sunday Magazine: A Town Designed to Make Them Remember
Town Square, a daytime care facility for people with Alzheimer’s disease and dementia engages participants using reminiscence therapy. The idea is to evoke an earlier era, which prompts participants to hark back to their most powerful memories, the ones indelibly etched between the ages of 10 and 30.
The Wall Street Journal: To Help Alzheimer’s Patients, a Care Center Recreates the 1950s
Glenner Town Square, a new care facility for dementia patients in California, was built to resemble a town from the 1950s. It’s an application of ‘reminiscence therapy,’ which uses prompts from a person’s past to elicit memories and encourage conversation.
CityLab.com: Why a ‘Memory Town’ is Coming to Your Local Strip Mall
Weeks after opening near San Diego, a model town for treating dementia is set to be replicated around the U.S.
The Atlantic: Fake Public Squares are Coming to the Suburbs
"Memory towns" promise to provide an aging population with dementia therapy and the accessible spaces of a bygone era
0303 THE OPPORTUNITY
Why is this opportunity so valuable?
A new challenge is facing the United States: the rapid increase in the senior population is placing a strain on health care resources, and projections show the pace of change is accelerating. The result of this shift in the population is a very large wave of seniors who could benefit from services and additional resources in their communities. Town Square offers the opportunity to leverage this shift in the population and build a successful, year-round business with recurring revenue and high scalability.
With many years of experience in the Senior Care market, the Town Square team knows what it takes to build customer loyalty and differentiate our franchise concept from others in the industry. This includes:
- A one-of-a-kind proven business model built on excellent client care and proprietary programming which you can put to work immediately
- Protected areas avoid competition among franchisees, and the brick and mortar storefronts establish a strong local presence
- Our unique and immersive client experience
- A model designed to deliver quality, compassionate care services to our members and peace of mind to their families
Training & Support
As a Town Square franchise owner, you are provided the very best foundational tools needed to succeed as you establish your business, including ongoing training, professional development, marketing support and operational best practices.
In a competitive marketplace, your business needs to stand out. The Town Square team ensures that you have the resources to do so effectively. Our strategic partnerships with Senior Helpers and George G. Glenner Alzheimer’s Family Centers also allow for additional educational and training. We're there every step of the way with consistent, continual training and educational programs designed to help every member of your team. When you're a Town Square franchise owner, you're given every opportunity to thrive.
Here’s why Town Square is a fantastic franchise opportunity:
Strong Income Potential
Two Ownership Models Available
World-Class Support
Growth Potential Throughout the US
Training for Staff and Caregivers
1st of Its Kind Adult Day Care in the US
0404 OUR LEADERSHIP
Setting a New Standard For Adult Day Care Industry
The Town Square team provides leadership and support to our franchise community while embracing our company core values and vision to be your community’s leading home care company, setting a new standard of care and customer service for our industry.
Peter Ross
Brittany Blackman
Pete Spillum
Marc Bowers
Jamie Steets
Lynsey Geraghty
0505 TOWN SQUARE FAQS
Questions? We've got the Answers
Below are several questions Town Square frequently receives from prospective franchise owners. If you do not see a question here or would like more information, please contact us.
We have a number of partnerships established with preferred third-party lenders and are happy to make recommendations to help guide you through the process.
As the population of citizens 65 and over will increase 50% over the next 17 years, there will be a continued high demand for this opportunity.
Certain territorial rights and protection will be granted, as outlined in Item 12 in the Franchise Disclosure Document.
Town Square is expanding across the country! We have many territories currently available. If you have a specific market in mind, or are interested in seeing what’s available, please contact our franchising specialists for more detailed information.
At Town Square, we are seeking franchisees who are business- minded individuals with outstanding management, sales and customer service skills, and who have a heart for helping others. No medical background is required to become a Town Square franchisee.
From day one, your assigned Business Development Consultant will help guide you through the set-up of your business, the creation of sales, marketing and financial plans, and provide ongoing operational support with everything from site selection and continued learning our very comprehensive training program.
0606 GET IN TOUCH
Take the Next Step
Get in Touch with a Franchise Development Specialist
If you’re looking to make a positive impact in your community and are ready to own a highly-scalable, in-demand business opportunity that is positioned for growth – you’ve found it. Complete this form to speak directly with a franchise development specialist or call us at 410-657-0996.